Kuoni Destination Management has tied up with a non-profit organization, Literacy India as an extension of its Corporate Social Responsibility initiative. Literacy India is based in Gurgaon, Haryana.
Literacy India is a non-profit organisation, with the objective of empowering underprivileged children and women by making them self-sufficient. They focus on bringing about a qualitative change in the lives of underprivileged children by giving a different meaning to education. Literacy India provides diverse education support to children from underprivileged communities, breaking the cycle of poverty by building trust and awareness, teaching about personal grooming, providing role models, producing street plays, identifying local social problems, along with more traditional classrooms schooling, adult literacy classes, sponsorship and vocational training.
Literacy India also supports an independent Paper Unit where paper is recycled by women who have been taught the process to help them earn a living.
The Company now supports Literacy India’s noble cause and has given them a project to help empower women.
Through this project, underprivileged women were given an opportunity to gain employment and develop their skill further to sustain their livelihood.
Literacy India teaches them skills so that they are able to improve their livelihood. These women have created handmade bags from recycled paper with the Kuoni Destination Management branding.
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